It’s easy   .   2014

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work ease
work ic ease

Ease.

This is a small glimpse of an artwork that didn't see the light of day. That's the reason why the name is shown neutral.

The artwork was created ten years back. During the project development the symbol was only a tiny part of a large number of logo symbol designs. Unfortunately it was never selected to be published. In my opinion, the sign had potential for this customer project. So I gave life to it to see if it works.



Tasks

Creation of a new brand experience for a telecommunication provider that matches the new positioning. The key points were:
. Simple tariff structure
. Low prices
. For everyone.


work ic ease
work ic ease

It’s easy.

Creation

The content is provided as simply and clearly as possible, the overall look is fresh and vivid. And at the user’s side: a smart and friendly guide, narrator and companion.

work ic ease
work ic ease
work ic ease
work ic berlin
work ic ease
work ic berlin
work ic ease
work ic ease

Made

.   Everything

My project   .   2014



Photos

Thanks ♥ to the unsplash photographers Daniel Robert Dinu, Emmanuel Ikwuegbu, Johnny McClung, Francisco Moreno, Ron Smith. Sorry, I have not found the photographer of the Eero Aarnio ball chair picture. Please contact me if you understandably claim rights.

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