... and a few more projects short and crispy.
Own client, Reinhold Pro, 2025
New Brand
A small and nice project:
Reinhold Pro helps companies make optimal use of their existing resources and thereby achieve sustainable success. As pioneers in resource efficiency, they empower organizations to systematically identify and eliminate wasted resources. The approach is based on the LEAN principle.
The visual design
follows the principle of the portfolio approach. The fundamental questions are: What is necessary, and what is not? This leads to a reduction of all brand codes to their most appropriate forms on the one side, while maintaining strength in everything that creates strong impact on the other side.
A brief style guide
was provided, outlining the brand codes as well as the look and feel of individual applications, along with logo files.
Made
. Idea, visual concept, styleguide, logo files
Reinhold Pro
2025
Photos
Pictures are licensed by iStock. And thanks to the following unsplash photographers:
Don Ricardo, Jeroen den Otter, Proxyclick, .
Freelance for the Innovation Team at Siemens Healthineers, 2021–2025
Learning tool, Social Media, Infographics
Here are a few projects I created for Silke Sasano, Innovation Team at Siemens Healthineers.
Task
Learning Tool "Business Creation Toolkit" (55 two-sided learning cards, sticker sheet, packaging)
Task
Social media posts (slides and gifs) for the release of the Toolkit Volume 02 and the additional card set for Volume 01. The release was in spring 2023, which is why the theme of spring was to be the main topic of the posts.
Task
A selection of social media posts about special anniversaries and events, which are intended to highlight the connection to the projects and services of the Siemens Healthineers team.
Infographic, © Siemens Healthineers, Content and concept: Marc Schlichtner
Task
Transfer the content into a clearer, more snackable infographic.
Before:
After:
Made (for all projects above)
. Ideas, visual concepts, design realization, and for the social media posts also the texts.
Innovation Team at Siemens Healthineers
2021–2025
